Jordon Baade •

Stop Overpaying for Your Website

Let me paint a picture we see all the time: a small business owner paying $30 to $50 a month for managed WordPress hosting. On top of that, maybe $100 to $200 a month for a "maintenance plan" where someone updates plugins and makes sure nothing breaks. Throw in a premium theme license, a few paid plugins, and suddenly a five-page business website costs $3,000 or more a year to keep the lights on.

That's absurd for a site that basically just needs to say who you are, what you do, and how to contact you.

Where the money goes with WordPress

WordPress itself is free. That's the pitch, anyway. But a production WordPress site needs:

  • A server that runs PHP and MySQL (not the cheapest kind of hosting)
  • Regular updates to WordPress core, your theme, and every plugin
  • Security monitoring because it's a constant target for hackers
  • Backups, because when things break (and they do), you need a way back
  • Performance plugins to compensate for how slow it is out of the box

Each of those is either a recurring cost or a recurring headache. Usually both.

Static sites flip the equation

A static site is just files. HTML, CSS, maybe some JavaScript. You can host files almost anywhere, and most of the best options are dirt cheap or literally free. We're talking about platforms that serve your site from a global network of servers for pennies a month.

No database means no database hosting costs. No server-side processing means you don't need a beefy server. No plugins means no plugin licenses. No constant updates means no monthly maintenance bill.

But what about changes?

This is the concern we hear most: "If it's static, how do I update it?" Fair question. The answer is that you work with someone (like us) who sets up a workflow where making changes is straightforward. Need to update your phone number or add a blog post? That's a quick edit and a rebuild. No logging into a dashboard, wrestling with a page builder, or worrying about breaking something.

Is it as "self-service" as a WordPress admin panel? Honestly, no. But most small business owners we talk to aren't updating their own WordPress sites anyway — they're paying someone else to do it. So why pay for all that infrastructure you're not even using? And because your site is just standard HTML and CSS, you're never locked in — any developer can pick it up if you ever want to move on.

Real numbers

A typical static site we build costs a few dollars a month to host. Not a few hundred. A few dollars. Some clients pay literally nothing for hosting. The annual cost of running a static site is often less than a single month of a managed WordPress plan.

Yes, a custom-built site costs more upfront than slapping a WordPress theme together. But most clients recoup that difference within the first year just on hosting and maintenance savings alone — and end up with something faster, more secure, and actually theirs.

If you're tired of watching money drain into website overhead, let's talk about what a switch would look like for you.